dc.contributor.author | Khan, Huda | |
dc.contributor.author | Khan, Zaheer | |
dc.date.accessioned | 2023-04-10T23:10:02Z | |
dc.date.available | 2023-04-10T23:10:02Z | |
dc.date.issued | 2021-12-30 | |
dc.identifier | 192578136 | |
dc.identifier | 9f6ff913-4af2-4366-b69a-3a873c49521d | |
dc.identifier | 85105579458 | |
dc.identifier.citation | Khan , H & Khan , Z 2021 , ' The efficacy of marketing skills and market responsiveness in marketing performance of emerging market exporting firms in advanced markets : The moderating role of competitive intensity ' , International Business Review , vol. 30 , no. 6 , 101860 . https://doi.org/10.1016/j.ibusrev.2021.101860 | en |
dc.identifier.issn | 0969-5931 | |
dc.identifier.other | ORCID: /0000-0001-5538-3123/work/95222341 | |
dc.identifier.other | ORCID: /0000-0002-4962-9526/work/95223190 | |
dc.identifier.uri | http://aura-test.abdn.ac.uk/handle/2164/19504 | |
dc.format.extent | 10 | |
dc.format.extent | 955448 | |
dc.language.iso | eng | |
dc.relation.ispartof | International Business Review | en |
dc.subject | marketing skills | en |
dc.subject | market responsiveness | en |
dc.subject | marketing performance | en |
dc.subject | competitive intensity | en |
dc.subject | dynamic capabilities | en |
dc.subject | emerging market | en |
dc.subject | exporting firms | en |
dc.subject | HD28 Management. Industrial Management | en |
dc.subject | Supplementary Data | en |
dc.subject.lcc | HD28 | en |
dc.title | The efficacy of marketing skills and market responsiveness in marketing performance of emerging market exporting firms in advanced markets : The moderating role of competitive intensity | en |
dc.type | Journal article | en |
dc.contributor.institution | University of Aberdeen.Business Management | en |
dc.description.status | Peer reviewed | en |
dc.identifier.doi | https://doi.org/10.1016/j.ibusrev.2021.101860 | |
dc.date.embargoedUntil | 2022-11-10 | |
dc.identifier.vol | 30 | en |
dc.identifier.iss | 6 | en |