"Am I as extended as you say I am?" Consumers' emic perspectives on the extended self
Publication date
01/12/2017Metadata
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Stone , T , Gould , S J & Szabó-Douat , T 2017 , ' "Am I as extended as you say I am?" Consumers' emic perspectives on the extended self ' , Marketing Theory , vol. 17 , no. 4 , pp. 559-577 . https://doi.org/10.1177/1470593117708466