International open innovation and international market success : an empirical study of emerging market small and medium-sized enterprises
Publication date
01/06/2022Metadata
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Zahoor , N , Khan , Z , Arslan , A , Khan , H & Tarba , S 2022 , ' International open innovation and international market success : an empirical study of emerging market small and medium-sized enterprises ' , International Marketing Review , vol. 39 , no. 3 , pp. 755-782 . https://doi.org/10.1108/IMR-12-2020-0314